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MetricMaven
Free Tracking Scan

Marketing measurement consultancy

We fix your tracking so every report agrees.

MetricMaven audits and fixes conversion tracking, connects your ads, analytics and CRM, and keeps the numbers accurate, so you can see which marketing actually produces customers.

Or book a 30-minute call

Trusted by marketing teams and agencies

  • HIFI Agency
  • SERHANT.
  • See Spark Go
  • The Bridgespan Group
  • Nicholson Clinic
  • Jefferson Dental & Orthodontics
  • Trovant Media
  • Chief Executive Group
  • Pulse Evangelism
  • Guardian Sports
  • AmeriVet Partners
  • Activate Games
  • Specialty Dental Brands

Services

What we do

Four services that build on each other: count conversions correctly, credit them fairly, report them in one place, and keep it all working.

  1. Measurement

    Every conversion, counted once.

    Website and server-side tracking with consent built in, and offline conversions sent back to Google and Meta, so each lead, booking or sale is counted once and the ad platforms learn from real outcomes.
    Explore Measurement
  2. Attribution

    See which channels produce customers.

    We model each touchpoint across your customers’ journey, from first ad to closed deal, on rules you can read and change.
    Explore Attribution
  3. Reporting

    One set of numbers, wherever you ask.

    Reporting built on the checked data, and your numbers inside Claude, ChatGPT or your own agents through Maven. Included with Monitor and Managed.
    Explore Reporting
  4. Monitoring

    Know when tracking breaks, before your reports do.

    Daily checks, clear updates on what changed, and fixes for what breaks, so the numbers stay accurate after the project ends.
    Explore Monitoring

Our process

Audit, implement, then visualize.

Every engagement starts with a tracking audit, so the fixes are scoped from real findings and priced before any work starts.

  1. Audit

    Understand the issues.

    Start with the 10-second Free Tracking Scan. The audit then ranks the gaps that skew your decisions, and we agree what counts as a conversion.

    Audit from $1,250
  2. Implement

    Implement accurate tracking.

    We fix the tracking and connect your ads, analytics and CRM, so every report agrees and Google and Meta learn from real outcomes.

    Quoted from your audit
  3. Visualize

    Make performance clear and ensure tracking stays accurate.

    Reporting your team can read at a glance, and daily checks that catch tracking breaks before they reach your reports or your ad platforms.

    Monitoring from $500/mo

Case studies

What changed for our clients.

Recent work, and what each client can see now that they couldn’t before.

All case studies

From the blog

Latest from the blog.

Practical notes on tracking, attribution and reporting, from the work behind the numbers.

All guides

Free Tracking Scan

Find your tracking gaps in 10 seconds.

Enter your website and we check your live site, then list every gap we find. No call needed.

Book a call

Talk it through with a measurement expert.

A 30-minute call about what you track today, what’s missing, and whether an audit makes sense.

Book a 30-minute call